Serena Hou

Product / UX Designer

Designing clarity for complex systems
where decisions carry risk.

Serena Hou

Product / UX Designer

Designing clarity for complex systems where decisions carry risk.

Serena Hou

Product / UX Designer

Designing clarity for complex systems
where decisions carry risk.

About

'01

Focused on complex workflows and decision-heavy systems.

About

'01

Focused on complex workflows and decision-heavy systems.

[01—Focus]

[02—Strength]

[03—Approach]

[04—Impact]

Complex workflows.
Decision-heavy systems.

[01—Focus]

[02—Strength]

[03—Approach]

[04—Impact]

Complex workflows.
Decision-heavy systems.

Work

'02

Selected product work focused on clarity in complex systems.

Work

'02

Selected product work focused on clarity in complex systems.

VIP Invitation Workflow

B2B SaaS · Multi-Staff System

Immersive Film Website

Interactive Web · Narrative UX

VIP RSVP Experience

B2C · Event Interaction

Restaurant Onboarding Platform

B2B2C SaaS · Business Setup

Visual & UI Work

Selected Visual Design

Film Reel

Editing & Motion

Clarity before action in complex systems.

Clarity before action
in complex systems.